Poster campaign displayed in the Olympic Village

- Creative Campus competition winner 2012 -

The brief was to effectively portray anti-doping across a series of posters. The creative method was to showcase the connection between the purity of an athlete alongside the natural abilities of the animals of the world. This allowed us to create a series of posters that were visually enhanced with geometric shape, colour and striking imagery alongside a powerful message.

The posters themselves were displayed in large format [A1 size] within the Anti - Doping centre of the Olympic village as well as Southampton Solent University concourse gallery.